a new GALLERY

Brand Characters

It is one thing inventing your comic character and sustaining narration and a certain continuity in behaviour and in appearance. It is quite another inheriting, even inventing a fictional visual character intended to represent a product, service or event. It is a visual challenge to designer and illustrator, but a most powerful device.

All the material is from my own collection,

and reflects my own teaching (and writings) from 1974.

So there.

Old Heathers, Robinson's Lemon Barley Water

THE STORY OF SUGAR PUFF, 1957, illustrated by John Hanna

REFLECTIONS ON BRAND CHARACTERS

Mister Whiskoff, trials and plans - British magazine feature on the invention of a Brand Character.

Doogle didn't like advertising January 1945, using comic strips to sell

Sound Advice,various brand characters by Gardner Displays c1935

FOUR EVANGELISTS , A COMPARISON OF EXAMPLES

COCA COLA , THE IMP AT THE FOUNTAIN

 

SINGLE IMAGES

Chiquita Banana - a comic strip April 1938

Mister Peanut - a comic strip April 1938

Mister Peanut - in the flesh

Katie and the Cube

Old St.Croy Rum Pirate

Kleenex, Lulu

Wrigley's Chewing Gum

Puritan Soap Couple

Okey Oakite, Cleaner, Nat White

Cookeen Flying Cook

WARMO c1950 UK

Double Diamond , City Gent c1949

Coffee Robot c1950 c1950 UK

Robinson's Gollywog , Golden Shred 1957

Busy Bee for Beechcraft, Disney, date unknown

Creamola Man in the Moon - a terrifying prospect of a Scotsman spoon-feeding the Moon. "Tickle" is used in the copyline, but is also a reference to the well known song, "Stop your Tickling Jock..." sung by a woman fondled by a Scotsman. detail The Bonnet is too big,and the kilt much too short in the hemline.

Ovaltine Night and day Nightcap

Brooke Bond Tea, Chimps James Bond spoof

Bourn-Vita Sleeping Mug 1949

Cow and Gate, Food of Royal Babies

Laugh it Off with a JEST (Pixie)