BACK
RATIONALE
WHY IS THIS WEBSITE THE WAY IT IS?
1. PURPOSE -
2. HISTORY
5. GENERAL CONCLUSION - THE TEACHING OF MULTIMEDIA In the light of the history of the site and my own career, the site is a plea for the greater understanding of the role that digital imagery can play in the learning process. I don't mean some inflated conference paper from a theoretical perpective, nor some workshop given by a teacher who has boned it up over the weekend. I have observed a palpable gap between those who understand the mechanics of the applications, and those who seek to deliver information - a sort of fragmentation where websites can be taught by application specialists -the Photoshop tutor, the Dreamweaver tutor, the Flash merchant, the Shockwave specialist, without ever meeting or discussing the entirety. Websites appear to be generated universally by the cartoonist or the librarian. What a lost opportunity!
6.
GENERAL CONCLUSION - VISUAL LITERACY
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A NOTE ON SCANNING AND THE PRIMACY OF THE PAGE.
The page is part of the whole. The whole can be a magazine, book or pamphlet. The page design cannot ignore the margin. It cannot ignore the edge. It cannot ignore the surface upon which it is read. The designed surface cannot ignore its verso. Hence I resist the attempt to obliterate the back of the design by scanning with black behind. There is charm as well as authenticity in leaving the faint whispers of another presence by scanning what is seen rather than what is preferred, the codes of reversed lettering, sudden inappropriate colours and trapped faces. It is how the page looks in your lap, how it feels and unfolds in your lap. Exercise - imagine the unfolding magazine as a matrix of noises, one behind the other. That's why I preserve the actuality of the page
SMELL If it were possible I would send you the smell, the evocative odour of the period paper. Exercise - hide three copies of the Saturday Evening Post in a room and you can smell them every time. They differ in their smell from FORTUNE, from KEN and from Popular Mechanix.
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UNSOLICITED TESTIMONIALS
(being assembled)