| ATOMIC 
      FUTURES 
 
 
 LOOK February 1957
 
 advert (detail)for America's Independent Electric Light and Power Companies 
      November 1957 and a grand array of Homer Simpsons as you'll ever find in 
      the cause of a bright atomic future - no problems from such standardised 
      guys. The Glamour Element (Joyce Myron) displays her slide rule although 
      it has an uncanny resemblance to a marital aid.
 
 ILLUSTRATED September 10 1955
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    | BLAST 
        CITY
 One of the 
        scariest of all - Mutual of Omaha's Accident Insurance diagram from Heat 
        Flash to Partial Structural Damage - and etched on the visual imagination 
        of the world. January 1951 
 An image 
        of the respective blast zones for the Atomic Bomb and the Hydrogen Bomb, 
        photograph September 1950. 
 ILLUSTRATED LONDON NEWS July 13 1946 full page
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    | BIKINI  scenes of 
        leave taking, preparing to abandon the atoll on American suggestions Illustrated London News August 1st 1946, p.229; the scene 
        from a drone plane 15,000 feet above the test explosion at the Bikini 
        Atoll.
 Ralston Crawford's paintings suggested by the same explosion for FORTUNE 
        magazine, emphasising the same concentric circles of blast. Other images 
        in the issue of the magazine such as USS Nevada treat the destruction 
        up close, and, in an abstracted way, much related to his pre-war paintings.
 
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    | BOHN 
        AND THE REDS Bohn Aluminium and Brass Corporation of Detroit always 
        projected a dynamic, thrusting image of themselves in the ads, and usually 
        in fanciful images of the Future (Database). In the period 1950 - 1953, 
        they generated some of the most alarmist and vitriolic propaganda imagery 
        against the Soviet Union. The copyline was that the Reds mustn't sabotage 
        America's strength (Bohn). The most effective images are painted by Robert 
        Thom who is an excellent artist in many ways - and celebrated for his 
        re-creations of great moments in medicine. Here he creates images of Soviet 
        deceit and power that have few equals. The severed hand that goes about 
        its business is particularly inspired. I have a collection of about 30 
        of the images and they all make your flesh creep.
 left to 
        right  
        
           July 1952
 March 1952
 January 1952
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    | BOMB
 LOOK July 
        1951 17 x 23cms illustration and detail to , "A Mission with the 
        ATOMIC BOMB; What it looks like and how it is delivered", by Jim 
        Berryman, Cartoonist for the Washington Star. "I was there because 
        Major.Gen Roscoe C.Wilson, Deputy Chief of Staff on operations for atomic 
        energy - and once a cartoonist at West Point - thought a cartoonist illustrator 
        could tell a big part of the A Bomb story without giving away any vital 
        technical information to our enemies." 
 
 
 
 
 
 lower image - silver lining advert for INCO Nickel March 1954 20 x 24cms
 
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    | CIVIL 
        DEFENCE  advert for PURE PAK November 1956 a simulated exercise - you can tell 
        because of the ELASTOPLAST bandages and mentionable wounds. Various details
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    | ATTACK 
        AND JIBE    First Insult 
        Your Enemy LOOK 
        magazine feature April 10 1951. SOVPHOTO captioned by the Saturday Evening Post in August 
        1951.
 a most revealing 
        indication of America's belief in its own technical superiority - yet 
        none of this lessens the Fear. From LOOK magazine April 10th 1951.  LOOK magazine, 
        to the feature, "Communism Heir of Fascism" by William Henry 
        Chamberlin. November 1948.  detail of 
        US Savings Bond advert, March 1964 7 x 8cms.  advert for 
        Western Electric; October 1951 17 x 24 cms. The Reds haven't ... a telephone 
        network. Well, and there I was, getting all scared about a nation without 
        a telephone network ! Signed "Moore"   Then Overestimate 
        Them ... November 
        1961, advert for Radio Free Europe , 19 x 27cms.    | 
  
    | HIROSHIMA 
        AND NAGASAKI   Main images Illustrated London News Sept. 22nd 1945
 
 But also coverage of Tokio Illustrated London News Sept. 15 1945
 
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    | THE 
        HOME FRONT  US Savings Bond ad (Censored) advert 1952
 MAP, members 
        of the Communist Party in each State and my clear favourite of all items 
        kept in my Cold war Archive; like some mapping of the outbreak of disease 
        or the sighting of some rare bird - Pity the Lone Commie in Mississippi 
        s, January 1962. For those in the shelters just before the Cuban Missile 
        Crisis, the note reads that Bonds are Fireproof. How many Reds does it take.... ?
   An advert 
        for the American Railway Car Institute , January 1951. "Freight cars 
        are a weapon..." 20 x 24cms.  Black and white drawing of the Bomber - Electric Light and Power Companies, 
        , December 1951. Full page advert in the style of Ripley's "Believe 
        it or Not". Even the Government are Reds. Trust your friendly local 
        power companies - but also read the Diaries of David Lilienthal.
 
       | 
  
    | SENATOR 
        JOE   Although 
        the early stages of his conduct made him a suitable standard bearer for 
        the anti-Communist left, Joe McCarthy's behaviour during the later stages 
        of the Senate Investigation Committee revealed him to be out of control. 
        Even a rightwing cartoonist on a conservatist journal in the UK (Illingworth 
        at PUNCH) could only see a drab vision of McCarthy's 
        pollution of the political landscape.  and as always with Illingworth, it may not be funny or clever but it was 
        well drawn. From PUNCH March 17 1954, measuring 17 x 
        22cms.
 
 
 
 Herblock, Washington Post August 1951 note McCarthy with 
        the Smear bucket
 
 
 DUFFY's cartoon in the Saturday Evening Post July 1951 
        10 x 15cms The editorial is headed "Reds Spread Myth That Fascism 
        Threatens U.S.!" which in Cold War Code means Guilty your Honour. 
        Or, "Blame That Bastard McCarthy"
 
 How they 
        are photographed..."The American Communist Party" Saturday 
        Evening Post Sept 24 1954 
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    | SHELTERS
 
 Weekly Illustrated (UK) July 1955
 
 
 LOOK magazine October 1948 full page on an attractive substitute for burrowing
 into the ground.
 
 
 LOOK December 5 1961
 
 
 LOOK December 5 1961
 
 
 1952
 and even your furniture can make it through c1949
 
 
 
     | 
   
    | ANTI-SOCIALISM 
         The Socialist 
        Menace 
 
 America's Independent Light and Power Companies were
 the most consistently anti-socialist of all advertisers in the
 period after 1945.
 
 Here are some their most characteristic images
 
 
 
 Feb 1954
 
 
 
 
 1954
 
 
 
 February 1950
 
 
 
 1955
 
 Electric Light and Power Companies, , December 1951. Full page advert 
        in the style of Ripley's "Believe it or Not". Even the Government 
        are Reds. To the friendly local power companies - read the Diaries of 
        David Lilienthal.
 
 
 
 
 Another single-minded advertiser was Republican Steel whose images regularly 
        spooked the populace with predictions of Socialist America. October 1951 
        and July 1951
 
 
 The DeMille Foundation LOOK April 1949, the DeMille Foundation 
        anti-Union imagery
 
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    | BRAINWASHING
 Illustration 
        by Larry Kritcher The Brainwashed Pilot written by Sidney Herschall Small 
        Saturday Evening Post March 1951 18 x 25  | 
  
    | OTHER 
        WEAPONS AND DIAGRAMS 
 LOOK February 
        1957 16 x 22cms
 
 
 undated c1949 16 x 24cms
 
 
 LOOK magazine August 15th 1950 and a detail of the thing
 
 
 LOOK October 
        28 1947  | 
  
    | BOLSHEVISM
              AND THE BRITISH PRESS
 Ghilchik's
          cover for The Passing Show , May 1922, Lloyd George flirting with the
          Bolshevik in the cause of British Trade; Batting for Britain. "The
           Cupboard Lover and his Loydie Love". Here the standard image
           of the  Revolutionary is given formal dress to denote that he is a
           diplomat.  MORE 
 Leo Cheney's illustration,"The Emissary of Progress - Does anybody 
        want to buy some jewels ?", from The Passing Show October 1920 measuring 
        the full page, 19 x 27 cms. The artist dwells on the concept of the regicide 
        with severed heads and a bag of treasure from the Russian Royal family. 
        The hatching of the background makes the scene gloomier. He uses stereotypical 
        features. Many British critics of Communism/ Bolshevism played on the 
        fact that many of the Soviet pioneers were Jewish. This humour magazine, 
        The Passing Show , with its bluff John Bull figure, The Showman , was 
        as Conservative/ conservative as Punch , and quite capable of brazenly 
        linking what the British considered as continental excess with home-grown 
        Socialism - hence the outlandish inclusion of the Daily Herald . Reading 
        of that journal was, as we know, de rigeur among those committed to the 
      furtherance of the Bolshevist Terror.
 "The Darkening of the Sun", Punch's warning of the end of civilisation 
        as we know it, June 22 1927, p.687, by Bernard Partridge; and the year 
        after the General Srike. List of familiar items; the boots (snow still 
        clinging); the dagger (Royal Blood); and flat peasant's cap. It always 
        seems a defeat or laziness if Civilisation has to be written in letters.
   
        
          
            
               The
                    Showman's Rocket, November
                  1920 (Lloyd George views Bolshie strapped to a firework).
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    | THE RED 
        ARMY CAN BE BEATEN
 Illustration 
        to Robert Spencer Carr's Saturday Evening Post Story The Dictator's Double, 
        November 1952 22 x 26cms 
 
 
 
 The Poor Old Earth May 1953 10 x 14cms, by Duffy.
 
 
 
 Cummings of the Daily Express , 24 August 1953, "Back to Where it 
        all Started"
 see Cummings, These Uproarious Years, McGibbon and Key, London 1954.
 
 
 
 
 cartoon by Shirvanian
 December 1959
 
 
 
 
 spot illustration 1947
 5 x 11cms
 
 
 
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    | A 
        MISCELLANY - TOP BAR  
        FACE OFF WHO RUNS 
          AMERICA? HAMMER 
          AND SICKLE Unsigned cartoon in PUNCH magazine November 15 1950, 18 x 
          23 (Illingworth ?) of the Soviets and the Chinese threat to India; and 
          a candidate for the Cliche of the Year. 
 TIMETABLE GLACIER 
          COLD WAR | 
  
    | SEIZING 
        DETROIT   FRIENDLY 
        IVAN How Do You 
        Do, Tovarich ! Sympathy for the Soviets. These are sympathetic images of Russian people from the period of the 
        Second World War and just after. The blockade of Berlin and finally, the 
        Korean War put paid to any thoughts of treating Russians as if they were 
        human beings.
 
 IVAN advert 
        for sweeteners 1944 19 x 27cms.  Superior Steel Corp., June 1944 22 x 26cms and the flags of Britain, China 
        and the Soviet Union.
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    |  DESIGN 
        and the Cold War a lecture and its notes Chris Mullen US 1945-1991  from ESQUIRE September 1951 10 x 22cms.
 1. Definitions of the Cold War .
 a) ideological
 b) geopolitical
 c) economic
 2. Partners and Rivals, the historical background.
 Some events referred to,
 1941 Dec, Pearl Harbour, Japan attacks the West Coast.
 1942, UK signs 20 year friendship treaty with USSR
 1945, May Victory in Europe Day, August 6th, atomic bomb dropped on Hiroshima.
 1947, Allies conference in Moscow on the fate of Germany fails
 March 12th The Truman Doctrine.
 1948 USSR blockades Berlin.
 1949, North Atlantic Treaty Organisation formed
 1950 beginning of the Korean War
 1956, UK France and Israel seize the Suez Canal Soviet troops put down 
        Hungarian Revolution.
 1962, Cuban Missile Crisis, Nuclear War narrowly averted.
 1963 death of President Kennedy, escalation of the Vietnam War.
 3. Images of Aggression,
 3,1 advertisements for Bohn Copper products and the use of the Severed 
        Hand
 3.2 magazine spreads, "Could the Reds take Detroit"
 (and what would they want with it anyway ?) ;
 Build your own Foxhole, the ultimate dream of a world free of the working 
        classes.
 3.3 documentaries, Duck and Cover, the Government Civil Defence films. 
        The March of Time Newsreels, directed by Louis de Rougemont.
 
 Recommended 
        Study Material  Films
 Atomic Cafe US 1982;
 US Propaganda documentary;
 Dr.Strangelove, and How I Learnt to stop worrying and love the Bomb, directed 
        by Stanley Kubrick, 1963;
 Emilio de Antonio, Point of Order , documentary about Joseph McCarthy;
 for Cold War films, particularly the impact of monster and atomic movies 
        see Peter Biskind, Seeing is Believing , Pluto, London 1983.
 Art
 HB.Chipp, Theories 0f Modern Art , Univ of Calif Press, 1968, Chapter 
        on Art and Politics;
 Steven Heller(ed) War Heads, Cartoonists draw the Line, Sphere London 
        1983
 Politics ;
 David Caute, The Great Fear ; the anti-Communist purge under Truman and 
        Eisenhower, Simon & Schuster NY 1979;
 Jessica Mitford, A Fine Old Conflict, Quartet London 1978;
 Duncan Campbell, The Unsinkable Aircraft Carrier , American Military Power 
        in Britain, Paladin London 1986;
 Duncan Campbell, War Plan UK , Burnett London 1982. Original 
        Source Material .
 Ernst and Loth, Report on the American Communist , Holt NY 1952.
 
 Dean Acheson, Present at the Creation , My Years in the State 
        Department, Norton NY 1969.
 
 Herblock Looks at Communism , Washington Post Washington 
        1959
 
 Popular Science , March 1951, How to build a Family Foxhole.
 British Images of the Bolshevist. 1917 - .
 
 
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